What's a brand without the hands and hearts that support you?

When planning a branding session it can be simple to think "me, me, me!" especially when you are the face of your business. I love seeing brands step out of that mindset. Inna and her family are no exception. Inna is a mom, entrepreneur, and small business owner among many other roles she plays. She embraces these roles with open arms and immediately jumped into including her family in this branding session.


Not only is family the backbone support of Inna's business but her family also works with her in her pierogi shop, in taking care of the home and in pitching new business plans.

Serving tray with fresh rolls and crackers displayed on gray couch with plaid blanket.
Close up of golden fresh baked bread rolls in woven basket.
Hands type on laptop with notebook and pen beside it on white surface.
Person carrying fresh baked rolls in woven basket outside a house.
Person in white shirt and jeans sits casually on gray couch in modern living room.
Person works on laptop while sitting comfortably on couch in home setting.
Person writing in spiral notebook while working at counter with laptop.
Person in white button-down shirt working at counter with laptop and notebook.
Person in white shirt and jeans smiles while sitting at concrete counter with notebook.
Person in casual attire leans against concrete counter in bright home setting.

Here is a look at Inna's family branding session. Inna's Pierogi Shop is also one of my current new clients as we test trial a business social media management package!